Richard Saghian, Fashion Nova CEO, Purchases Beverly Hills Mansion for $32 Million

I’ve been tracking high-end real estate moves in LA for years — but this one caught even me off guard.

Fashion Nova CEO Richard Saghian just closed an off-market, all-cash deal for a $32 million mansion in Beverly Hills. No listing fanfare, no drawn-out bidding war — just a quiet, decisive purchase that landed him a 13,000-square-foot estate in one of LA’s most elite pockets.

According to sources like The Real Deal and TMZ, the home was originally asking $44 million, making this a $12 million discount from the listed price. It’s not every day you see a luxury home sell off-market for nearly 30% below ask, especially in a city where price drops usually signal something deeper.

But here’s the twist: this isn’t even his main house. It’s just a temporary base while his ultra-famous Bel-Air mega-mansion — The One — goes through final compliance work. More on that later.

For now, the headline isn’t just about the price tag. It’s about how billionaires like Saghian make real estate moves quietly, strategically, and always on-brand.

Inside the Mansion – Features & Amenities

If you’ve ever wondered what $32 million actually buys you in Beverly Hills, let’s break it down.

This place isn’t just big — it’s 13,000 square feet of carefully curated luxury. I’m talking 6 massive bedrooms, 8 spa-style bathrooms, and every kind of “only-in-LA” amenity you can think of.

There’s a private barbershop inside. A full sauna and steam room. A custom bar in the basement. A sports court, putting green, and of course — a designer pool out back that looks like it belongs in a resort ad.

If you’re into architecture and interior design, the home was developed by Ramtin Ray Nosrati, known for building homes that are more like high-end lifestyle sets than just residences. Think wellness meets flash meets influencer-ready backdrops.

To be real, this isn’t a home built for quiet luxury. It’s a statement. And if you’re Saghian, that’s exactly the point.

It reminds me of the kind of detail and luxury we saw in Barack and Michelle Obama’s former Martha’s Vineyard estate, which also blended privacy with aspirational design.

Why This Is Just a “Temporary” Home?

Here’s what most headlines won’t tell you: this mansion is just a stopgap.

Saghian already owns The One, that now-iconic $141 million Bel-Air mega-mansion that made waves across the country. But right now, it’s not move-in ready — the city’s still working through final permits and compliance on that property.

So instead of waiting around, he made a smart move. He picked up a luxury home in Beverly Hills, off-market, in cash — and got it for way under list. That means he gets privacy, prestige, and comfort, all while his real dream home is being finalized.

If you’ve ever had to wait for construction or paperwork on a new place, you’ll get this. Only difference? Most of us don’t grab a $32M mansion while we wait.

The strategic part here is what impresses me. It’s not just rich-guy impulse. It’s timing, leverage, and brand control. You and I may not live like billionaires, but we can still think like them.

A similar logic played out in Tom Clancy’s widow’s $21.5M NYC penthouse buy — not always permanent, but always purposeful.

Meet the Seller and Brokers Behind the Deal

Now here’s something I always pay attention to — who’s on the other side of these kinds of deals?

This mansion was developed by Ramtin Ray Nosrati, the same guy who’s built for celebrities, NFL players, and high-end investors across LA. His firm, Huntington Estate Properties, is known for building homes that feel like five-star resorts with personal branding baked in.

And on the brokerage side? Heavy-hitters. Branden and Rayni Williams, along with Stuart Vetterick, were involved. These aren’t your average luxury agents — they’re the names behind some of the biggest sales in the city.

When you see this kind of lineup, you know the deal wasn’t just about real estate. It was about networking, reputation, and being in the right circle. If you’re in real estate yourself, this is the kind of client game you probably dream of.

It’s the kind of real estate visibility we also saw with Eddie Irvine’s $38 million Miami waterfront home, where luxury meets lifestyle branding.

The Bigger Picture: LA’s Real Estate Market Right Now

Let’s zoom out for a second. Why would someone like Saghian buy now, when LA’s luxury market has been showing signs of softening?

Here’s what the numbers say: 2025 saw a 3.8% drop in luxury home sales across LA. Fewer buyers, longer time on market, and more negotiations happening off-list.

That’s exactly what makes this purchase smart.

The home was listed at $44 million. Saghian picked it up for $32 million, all-cash. That’s nearly $12 million off, and comes out to around $2,462 per square foot — which is actually a solid price for this area considering the build quality and lot size.

If you’re watching the market, this is a case study in how cash buyers get leverage. No financing delays, no drama — just a deal that works for both sides, quietly done behind the scenes.

And if you’re an investor or real estate agent, you know how rare those clean wins are in this price range.

I recently came across a few market shifts shared in a real estate insider thread that pointed out similar off-market deals gaining momentum — updates like these often fly under the radar unless you catch them early.

Richard Saghian’s Real Estate Portfolio

This isn’t his first headline. Richard Saghian has been quietly collecting prime real estate for years.

Besides “The One” in Bel-Air, he’s got a mansion in Malibu, a spot in Miami, and the Fashion Nova headquarters in Beverly Hills. Every property he buys has a purpose — either for branding, privacy, content creation, or long-term value.

Here’s what I love about his approach: he’s not just buying for status. He’s buying with strategy.

If you run a business, especially in fashion or media, you get this. Your house isn’t just where you sleep — it becomes a shoot location, a brand extension, even a recruiting tool. Saghian’s homes show up in influencer posts, campaigns, and media coverage. Every purchase pulls double duty.

You and I might not have eight-figure budgets, but we can ask the same question before any big buy: “How does this decision feed the bigger picture?”

What about you — do you think luxury homes like this are worth the investment, or just branding tools in disguise? I’d love to hear your take in the comments.

Real Takeaways for You

Now, let’s pull this back to you.

Whether you’re in real estate, fashion, content, or just browsing out of curiosity — this isn’t just another rich guy story. It’s a masterclass in timing, leverage, and brand integration.

Here’s what I’d want you to take from it:

• Cash buys freedom — not just in the deal, but in the negotiation.
• Your assets should serve multiple purposes — live in it, shoot in it, grow from it.
• Be opportunistic, not impulsive — this wasn’t some flashy flex. It was timed, strategic, and privately executed.

And maybe most important: when everyone else is hesitating, that’s often when the best deals happen. Especially in slow markets.

You don’t need $32 million to think like this — you just need clarity and courage.

A Quick Legal and Disclosure Note

In case you’re wondering, yes — this was an all-cash deal, with no financing or mortgage involved. It also went down off-market, which means it was handled through private channels rather than public listings.

And as for “The One” in Bel-Air? Still undergoing final code compliance. That property was once in court receivership, and is being carefully managed before full legal occupancy.

Why does that matter?

Because the next time someone says the rich don’t deal with red tape — just show them this story. Even billionaires have to wait for city approvals.

Final Thoughts

This isn’t the end of the story — it’s just another chapter in the way Richard Saghian is building his empire.

The big question now is: what happens with “The One”? Once the final approvals clear, does he move in, flip it, or turn it into a branded media fortress?

And what about this Beverly Hills mansion? Will it become a permanent part of his real estate portfolio, or just a short-term stopover before the next big move?

If I had to guess, you’ll be seeing both homes featured in high-end influencer shoots, Fashion Nova campaigns, and probably a few lifestyle vlogs before the year’s out.

So keep watching — not just for the next mansion, but for how smartly someone can turn luxury into marketing, and property into power.

If you enjoy deep dives like this one, you’ll love our other insider stories on record-breaking celebrity homes and investment-driven properties. Visit our Real Estate & Homeownership section and explore more.

Disclaimer: All property details are based on publicly available sources as of June 2025. Figures, timelines, and legal statuses may change as new information emerges.